Art Fund Museum of the Year
2019

Design of a new identity for the annual £100,000 prize to crown a Museum of the Year. The strategy centred on creating a design language that could surprise every year with consistent placement of logos and type to increase brand awareness. The identity was rolled out in the shortlisted museums throughout the UK and in accompanying marketing, social, film, motion graphics, and event branding.

Role: Creative Direction, brand strategy, event and motion branding
Design: Art Fund, in-house design studio